Practical Information

On-Page SEO

In every page of your website there are seven key places where keywords (the words people might search on to find your site) can appear in order to improve its findability.

1- Page Title

2- URL / Web Address

3- Headings

4- Text

5- Link Text

6- Image Alt Text

7- Page Descriptions

Analytics: Learning about your Visitors

As soon as people start coming to your site, you can start analyzing how they found it, what they were looking at and at what point they are leaving. One of the best tools for doing this is a free service offered by Google called Google Analytics.

How Many People Are Coming to Your Site?

The overview page gives you a snapshot of the key information you are likely to want to know. In particular, it tells you how many people are coming to your site.

What Are Your Visitors Looking At?

The content link on the left-hand side allows you to learn more about what the visitors are looking at when they come to your site.

Where Are Your Visitors Coming From?

The traffic sources link on the left hand side allows you to learn where your visitors are coming from.